Toyota will show Camatte booth, a customizable, sporty, family oriented concept, at the International Tokyo Toy Show 2014.
The Camatte concept, which was originally shown at the 2012 International Tokyo Toy Show, conveys the appeal of cars to current and future drivers alike by enabling parents and children to share the joy of driving and customizing.
Toyota’s booth, called the Camatte Lab, is divided into two zones: a Tech Lab that lets visitors get an up-close look at the inner workings of the car, and a hands-on Design Lab that allows visitors to easily customize a Camatte.
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