The DNA concept leverages rapid manufacturing to create a shoe built not only to your foot contours, but also to how you move.
“Throw on trainers outfitted with pressure sensors and accelerometers and go for a run. Bring them back to the store, upload the data and a series of algorithms develops a shoe that fits the way your body moves. Pushing the algorithms further will allow the computer to design a shoe that improves your running form or compensates for imbalances.
After the computer crunches the data, you’ll modify the aesthetics, and the 3D printer can start to build your shoe.”