Genesis X Gran EquatorGenesis X Gran Equator.  © Genesis

Blending comfort and adventure, the Genesis X Gran Equator Off-Roader concept combines smooth driving with tough off-road capability.

Genesis has introduced the X Gran Equator Concept — its first-ever adventure vehicle. It’s designed for people who love both the calm of nature and the excitement of exploring new places. The vehicle brings a new twist to Genesis’ “Athletic Elegance” style, adding a bold, rugged edge suited for overlanding.

Genesis X Gran Equator (7)Genesis X Gran Equator.  © Genesis

The design follows a clean and simple approach. It features a long hood, a sleek cabin, and a fast-sloping rear roofline that sets it apart from regular SUVs. Dark trim around the wheel arches and large 24-inch beadlock wheels show its readiness for rough terrain.

Genesis X Gran Equator (6)Genesis X Gran Equator.  © Genesis

Extra geometric lights and a split tailgate add practicality, while still keeping the brand’s signature two-line headlight design. The result is a vehicle that looks both refined and adventure-ready.

Genesis X Gran Equator (5)Genesis X Gran Equator.  © Genesis

“The X Gran Equator Concept is an exercise in harmonizing contrasts—combining elegance with ruggedness, and the spirit of exploration with refined comfort,” said Luc Donckerwolke, Chief Creative Officer of Genesis. “It represents the orchestration of true off-road competence and uncompromising luxury, designed to enable the discovery of the world’s most breathtaking landscapes.”

Genesis X Gran Equator (4)Genesis X Gran Equator.  © Genesis

Genesis X Gran Equator (3)Genesis X Gran Equator.  © Genesis

Genesis X Gran Equator (2)

Genesis X Gran Equator (1)Genesis X Gran Equator.  © Genesis

source Genesis