The Steering Wheel of the Future

“Hello, my name is Sayer. I am the steering wheel of the future

In a few years the steering wheel could become the only part of the car that you own. Jaguar Land Rover is exploring the future of mobility at Tech Fest on 7 September.

Jaguar Land Rover is revealing the intelligent and connected steering wheel of the future during the inaugural Tech Fest at Central St Martins, University of the Arts London.

This steering wheel concept lives in your home and becomes your trusted companion. Sayer is the first voice-activated artificial intelligence (AI) steering wheel that will be able to carry out hundreds of tasks. Sayer could signal your membership of our on-demand service club. A club which offers either sole ownership or the option of sharing the car with others in your community.

Imagine a future of autonomous, connected and electric cars where you don’t own a single car, but instead call upon the vehicle of your choice where and when you need it.

Need to be at a meeting two hours away from home by 8am tomorrow? Simply ask Sayer from the comfort of your living room and it will work out when you get up, when a car needs to autonomously arrive at your door and even advise which parts of the journey you might enjoy driving yourself.

A beautifully sculpted piece of art, Sayer owes its name to one of the most prominent designers from Jaguar’s past, Malcolm Sayer, who worked for the British marque between 1951 and 1970.

Image credit Jaguar

source Jaguar Land Rover