Why has visual search suddenly become a thing, and what can you do to optimize for it? Take a look at the infographic.
Search engines used to be bad at processing and recognising images, but with recent advances in tech this is no longer the case. As a result, visual search – searching using images rather than text – has taken off. Upload an image and the search engine can now rapidly complete the complex task of figuring out what you want, and providing relevant results.