Mercedes-Benz USA at CES

Mercedes-Benz USA (MBUSA) and parent company Daimler AG will showcase vehicle technology of today, tomorrow and the future at the Consumer Electronic Show (CES) in Las Vegas from Jan. 10-13.

Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars, Dr. Dieter Zetsche, will deliver a keynote address to discuss the true meaning of the connected vehicle – both what it is and what it isn’t – at 11 a.m. Tuesday, January 10, at the Las Vegas Hilton Theater.

Mercedes will be showing off:

-mbrace2: Mercedes-Benz’s pioneering communications platform.

-The mbrace2 smartphone app: Allows drivers to communicate and send information to their vehicle before getting inside.

-Mercedes-Benz Latest Suite of Advanced Driver Assistance System: The most comprehensive active safety system which keeps drivers safe by preventing accidents before they happen.

-F125! Research Vehicle: As a highlight marking 125 years of the automobile, Mercedes-Benz is presenting a visionary outlook on future technical developments in the luxury segment.

-DICE, “Dynamic & Intuitive Control Experience” simulator


image credit: Mercedes-Benz